Technical marketing blog | Fresh B2B

We're content marketing certified!

Written by Amanda Kinbrum | 26 July 2018

To support our dedication to delivering the very best technical marketing services and our continued growth, I have recently become Content Marketing Certified by Hubspot Academy.

We invest heavily in keeping up-to-date with new platforms, technologies and marketing methodologies to ensure we provide added value to our clients, that we become trusted advisors and that we are always more agile than larger agencies.

HubSpot Academy’s Content Marketing Certification course features twelve classes that teaches how to build scalable, repeatable processes for creating and promoting content that converts into leads and new customers. From the power of storytelling to developing a growth marketing mindset, this course and the certification examination cover all the fundamentals of content marketing.

I’ll certainly be completing other Hubspot Certification courses, particularly Email Marketing and Social Media Marketing. We’re already creating great content for industrial, technical and engineering companies, but it never hurts to remain committed to training to ensure that innovation keeps evolving and skills are always current.

We've developed a content marketing strategy template to help you get started on creating amazing content and perhaps help you on your way to converting those leads.